Protect your home.
Protect your values.


Find out more about the new PureFi Home WiFi Solution

Peace of mind, built into your Wi-Fi

Introducing a next-generation Whole Home WiFi Filter, currently in beta and available in Toronto.
Designed to bring a single point of control, unlimited device filtering, and peace of mind for your home.

PureFi - smart protection for your home.


PureFi Home Internet

Installation & Support

Installation & Setup

  • Grow Electronics is the exclusive reseller of PureFi.....

  • The technician configures your existing home internet router (Bell, Rogers, or other provider).

  • Initial onboarding is completed with you, including setup of profiles, device groups, and core safety features.

  • Key household devices are connected and tested to ensure proper filtering, monitoring, and performance.

  • The technician verifies that the entire network is operating smoothly before leaving your home.

  • Every installation is completed professionally, on-site, and tailored to your specific home environment.

Installation & Setup

  • A technician arrives on-site to complete installation.

  • The technician configures your existing home internet router (Bell, Rogers, or other provider).

  • Initial onboarding is completed with you, including setup of profiles, device groups, and core safety features.

  • Key household devices are connected and tested to ensure proper filtering, monitoring, and performance.

  • The technician verifies that the entire network is operating smoothly before leaving your home.

  • Every installation is completed professionally, on-site, and tailored to your specific home environment.

Managed Service and Support

  • Centralized management of your home network to ensure a safe, stable, and secure Wi-Fi experience.

  • Continuous monitoring of device activity to identify risks and maintain optimal performance.

  • Real-time policy updates for filtering, schedules, and controls across all connected devices.

  • Remote troubleshooting and support to resolve issues quickly and efficiently.

  • Proactive system health checks to keep your network running smoothly at all times.

  • Secure cloud-based administration that maintains privacy while enabling precise configuration.

  • Ongoing enhancements and feature updates to ensure long-term protection and performance

  • Contact our support desk at support.purefihome.com for any assistance.

Get support directly through our ticketing system at
support.purefihome.com

Questions? Check out our FAQ section

Additional Questions? Contact us by WhatsApp



Welcome to PureFi

Our mission is to provide safe, reliable, value-driven Internet that supports and strengthens Torah-centered homes.

PureFi is committed to advancing technology safety solutions.We are a Toronto based organization that promotes, develops and implements innovative solutions that address the unique community challenges posed by today's digital landscape.

PureFi is led by a team of experienced IT and technology industry leaders who are committed to enhancing technology safety solutions through the development and implementation of IT and customer centric frameworks tailored to the needs of the community.

By partnering with industry leaders, technology experts, and community organizations, we strive to create a safer, more responsible digital world for our community.

Why we created PureFi

Holistic home Internet approach is required to support the different tech eco-systems that are common in many households.
Many devices cannot be filtered directly on the device
Gaming and entertainment systems require parental restrictions and Internet filtering.

Join the PureFi Team

The PureFi Team is comprised of tech experts from our community who work or have a background in IT or technology.
Our team help households with install and support of PureFi.

Do you work in technology? Are you techy? Do your friends and family come to you for tech support? Become a PureFi Tech and help families with tech safety solutions.
Great opportunity for tech students to build experience!


TAG is best place to start when looking for a filter for your smartphone, tablet or laptop. They offer free install of the best available filters. Visit TAG Website for more details.


Contact Us

PureFi Technology Solutions

Protecting our community from the risks of digital technologies.

Contact us by WhatsApp or Email for additional information.


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The website you attempted to reach is blocked. If this was an error please contact us.



PureFi  Whole Home Internet Filter

Protect your home. Protect your values.

Secure. Simple. Fully Managed Home WiFi Internet.

Introducing a next-generation Whole Home WiFi Filter, currently available in Toronto.
Designed to bring a single point of control, unlimited device filtering, and peace of mind for your home.

Built on the Ubiquiti UniFi Platform

PureFi utilizes the UniFi Express 7 with Cleanbrowsing cloud-based Internet filter.

PureFi replaces and manages your home WiFi while enforcing tamper-resistant Internet filtering for every device in your home.

No software to install. No device setup. No ongoing management required.


Fully Managed Service
We install, configure, monitor, and maintain everything. Protects every device on your WiFi network automatically.

Tamper-Resistant Protection
All Internet traffic is forced through secure cleanbrowsing cloud-based filtering that cannot be bypassed.


Cloud-Based Filtering
Blocks inappropriate or harmful content before it reaches your home.

Custom Filtering
Allows you to customize filters based on your family’s needs and values.

Every Devices Filtered
Filtering applies by WiFi network, not by individual device. New devices inherit rules automatically.


Lightning Fast
Operates quietly in the background without slowing your Internet.


Multiple WiFi Networks
Create separate WiFi networks for Parents, Kids, Gaming, Smart Devices, and more—each with its own rules.

Guest WiFi Access
Optional guest WiFi with a secure captive page and password.

Strong WiFi Coverage
High-performance WiFi replaces your router. Mesh WiFi available for larger homes.


Get Started

Currently available in beta for Toronto homes.



Frequently Asked Questions

1.  What is a PureFi?

PureFi is a professionally installed WiFi router that replaces your existing home WiFi system.
It works with all Internet service providers and filters your entire home network at the source — before content reaches your devices.

PureFi is a fully managed service, meaning we handle setup, monitoring, updates, and support remotely.

Key benefits: applies to all WiFi-connected devices (smart TVs, gaming consoles, phones, tablets) without requiring individual software installs per device.

2.  Is PureFi a managed service?

Yes.
PureFi is fully managed by the PureFi support team. There is no complicated dashboard or technical setup required from you.

We remotely manage:

  • Setup and configuration

  • Filtering adjustments

  • Troubleshooting

  • Updates and maintenance

  • Website review requests

  • Support is available by phone, email, or WhatsApp.

3.  Is there an app?

No.
PureFi does not require an app. Everything is professionally managed by our support team.
If you need changes or assistance, simply contact us and we take care of it for you.

4.  Does it work with my existing Internet service?

Yes.
PureFi works withyour existing Internet Service Provider (for example Bell or Rogers in Canada).

5.   Why do I need a router filter if my devices are already filtered?

  • PureFi provides a critical second layer of protection.

  • Some devices cannot be filtered individually.

  • Guests may connect unfiltered devices.

  • Device filters can sometimes be bypassed.

  • WiFi filtering protects everything connected to your network.

  • For complete protection, router-level filtering and device-level filtering work best together.

6.   What does PureFi block?

You choose exactly what categories you want blocked.After signup, you complete a configuration form outlining your preferences. We then customize your filtering according to your specifications.Filtering is tailored to your home’s needs.

7.   Can we have different settings for adults, kids, and guests?

Yes.

PureFi supports three separate WiFi networks, each with independent filtering settings.

For example:

  • Kids Network (stricter filtering)

  • Adult Network (customized settings)

  • Guest Network (separate and controlled)

8.  Can I have different rules for different people?

Yes.

Each WiFi network has its own filtering rules and schedules. Devices follow the rules of the network they connect to.

9.  What happens when I add a new device?

Nothing special is required. When a device connects to a WiFi network, it automatically inherits that network’s rules.

10.   Can the WiFi turn off at certain times?

Yes.

We can set time-based schedules for one or more networks — such as turning off the kids’ network at night.

11.  Is Mesh WiFi available?

Yes.

Mesh WiFi can be ordered fro an addiitonal cost to extend coverage in larger homes.

12.   What if something important gets blocked?

If a necessary website is blocked, simply contact us.We will review the request and allow the site if appropriate.

13.   Can kids bypass the filter using VPNs or DNS changes?

No.All Internet traffic is forced through secure cloud-based filtering. DNS changes and common bypass methods are blocked.

14.   Can PureFi replace device filters so I don’t need both?

No.PureFi filters WiFi connections only.Many phones and tablets have mobile data, which can bypass WiFi filtering entirely. Device-level filters are still necessary to protect devices outside the home or when using cellular data.For full protection, both systems are recommended.

15.  Are there limitations I should be aware of?

If a device is equipped with mobile (cellular) data or uses a mobile hotspot instead of WiFi, the WiFi filter cannot block that.

16.   What is the cost?

One-time setup and equipment fee: $300 CADOngoing management, monitoring, and support: $30 CAD per month

17.  How do I get started / where is it available?

The service is currently available through Grow Electronics for Toronto homes.Contact us for installation, setup and support.

Additional Questions? Contact us by WhatsApp


Resources

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